Stand Out in an Oversaturated Marketplace
Bring story into your marketing and shine like the sun!
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For companies and leaders ready to become known as the go-to expert in their industry while also lowering costs.
Captivate with Story Marketing for Better Engagement
We all love a good story. They pull us in and we transform. Imagine what can happen when you use story in your marketing copy. ...more
conscious business ,mindset &Resonance
August 01, 2024•9 min read
Could a Spiritual Framework for Building A Brand Be Your Answer?
There’s no denying - things are ultra intense right now. It doesn't matter who you are or what you do - if you live on this beautiful Earth, you are affected. ...more
conscious business
August 01, 2024•6 min read
Content that Converts: Leveraging Thought Leadership for B2B Success
How do you stand out in a noisy market in the age of infobesity when only one of you is there? B2B consultants, coaches, and service providers have it the worst. ...more
brand strategy ,thought leadership &Power positioning
August 01, 2024•8 min read
5 Reasons Why Your Website Copy is Driving Prospects Away
Maybe you've already gone through a website redesign at some point. Actually, if you are like most clients, maybe you’ve gone through several iterations of your website. And it’s still not converting ... ...more
website design ,storytelling &Resonance
August 01, 2024•9 min read
The Importance of Authentic Branding for Small Businesses
In today's crowded market, standing out can be a significant challenge for small businesses. Authentic branding offers a powerful solution. By creating a brand that genuinely reflects your values and ... ...more
brand strategy ,brand identity &Authentic branding
July 09, 2024•5 min read
6 Ways to Navigate this Economy: Maximize Your Brand Strategy for These Times
Are you feeling the pressure of an economic downturn? Maybe you've heard the dreaded "R" word—recession—whispered in the business corridors. Whether you're feeling the crunch or not, it's crucial to c... ...more
brand messaging ,brand strategy customer journey &Power positioning
June 20, 2024•9 min read
The Journey to Soul Story Creative: A Tale of Horses and Healing
Seven years ago, I embarked on a journey that would change my life in ways I never anticipated. It was a journey that led me to the heart of equine beauty and wisdom, where I found solace, healing, an... ...more
conscious business ,soul story brand mindset &Authentic branding
March 20, 2024•11 min read
Unlock the Power of Your Website: Is It a Sales-Generating Machine or Just an Online Brochure?
I see it all the time. Marketers throwing money at the wrong place at the wrong time. Instead of making their website high-functioning, they try to cut corners and ‘get it done’ adding another useless... ...more
brand strategy ,customer journey &website design
January 30, 2024•10 min read
Communicating Clearly in the Wild Digital World
It’s not that we don’t know who we are and what we stand for, and why they should care. That’s not the problem. ...more
thought leadership ,sales &Resonance
July 31, 2023•9 min read
Authenticity: The Secret to Building a Brand That Works In 2024
I don't know about you, but the formula for success that my parents gave me growing up may have worked then, but it sure doesn't work in today's world. ...more
digital marketing ,Power positioning &Resonance
June 08, 2023•10 min read
The True Power of Authenticity in Building A Brand
It scared the hell out of me to walk up on that stage. I had been in the makeshift green room of this hotel waiting for my turn to give my 50 minute talk to a room full of 100+ women. Hands wringing, ... ...more
conscious business ,thought leadership
April 26, 2023•11 min read
Standing Out in the Quantum Marketing Age
Do miracles belong in business? You bet they do! Let me explain. Because this is key to your success going forward in this economy, world, and new age of quantum. ...more
digital marketing ,Power positioning &sales
April 12, 2023•11 min read
Podcast: Manifestation as The Way for Conscious Leaders to Quantum Boost their Impact
"You have so much more power in your whole body - not just in the frontal lobe of your brain." ...more
thought leadership ,Podcast &storytelling
April 12, 2023•1 min read
Building a Brand Without Soul Is a Big Mistake
You know, I didn't name my beautiful company by random thought. ...more
conscious business ,Power positioning
March 22, 2023•6 min read
Podcast: Brenna St. Onge - Harnessing Pandemic Chaos to Birth Empowering Solutions
"We're now being pulled nationally to other states who want to replicate what we've done here in Colorado." ...more
thought leadership ,Podcast &storytelling
February 15, 2023•2 min read
5 Do’s & Don'ts to Position Yourself As An Expert
One of my favorite marketing strategies and one of the best ways to bring in new business is to cultivate a reputation as an expert in your field. ...more
thought leadership ,Power positioning &sales
February 02, 2023•10 min read
Podcast: Mary Christa Smith-The Conscious Coalition to Build Trust, Get Buy In
“It's impossible to make change unless you're willing to illuminate the chaos.” ...more
thought leadership ,Podcast &storytelling
December 19, 2022•1 min read
How To Get Brand Clarity, The Right Way
Isn't relief one of the best feelings ever? Who doesn’t LOVE that feeling of reassurance and relaxation following release from anxiety or distress. It brings on a sense of laughter and joy! ...more
brand strategy ,thought leadership &Resonance
December 07, 2022•7 min read
Podcast: Fred Bueltmann: Equine-Assisted Team Building Retreats
"You can't change your company without accepting the people that look different than you." ...more
thought leadership ,Podcast &storytelling
October 30, 2022•1 min read
Podcast: Lisa Main Leading Transformation the Regenerative Way
"Humanity must raise its consciousness for us to even stay here - on the planet." ...more
thought leadership ,Podcast &storytelling
October 14, 2022•2 min read
Podcast: Wendy White, Choose Love to Boldly Cross Divisive Lines
"I want people in break through their fear, to really think about what they want to contribute to the world." ...more
thought leadership ,Podcast &storytelling
September 04, 2022•2 min read
Don’t Make ‘Em Work For It: Seven Tips to Fix Your Website Navigation
Have you ever been to a website and can't figure out how to get to the information you need? Everything is all jumbled or crowded or just plain ugly. ...more
conscious business ,brand strategy &customer journey
August 17, 2022•7 min read
Podcast: Liam Martin, Running Remote while Leading Teams to Excellence
"Everyone should come and join me up in the remote work world because it's it's a lot more fun than being in the cubicle." ...more
thought leadership ,Podcast &storytelling
July 31, 2022•2 min read
Resilience: The Key to Dealing with Today’s Chaos & Uncertainty
When the “ship hits the sand”, building emotional resilience helps us draw on our inner strengths. We learn, grow, and find ourselves on the other side having developed new coping strategies. ...more
conscious business ,mindset
July 20, 2022•10 min read
Podcast: Pete Moores, Get Radical, Get Funding for Tech Start Ups
"There is a key element most Tech Startups skip, and it's costs them greatly." ...more
conscious business ,Podcast &storytelling
July 06, 2022•1 min read
6 Takeaways From My Big Leap Move & Why You Should Care
Quite frankly it was the shock of it all. The build up and then the actual exertion it takes to catapult yourself into a new life. ...more
conscious business ,mindset &digital marketing
June 23, 2022•9 min read
The Most Important Question to Ask When Building a Marketing Campaign
What's the most important question to ask yourself when starting work on a new marketing project? Most of us would say : ”What am I selling? Or “Who am I selling to?” And these are important question... ...more
customer journey ,digital marketing
June 01, 2022•4 min read
Plant a Marketing Garden that Flourishes & Doesn't Die on the Vine
I can’t believe I’m saying this, but I’m finally doing it - I'm moving to Asheville, NC in a couple of weeks! ...more
digital marketing ,Power positioning
May 18, 2022•9 min read
What AA Taught Me About Active Listening & 7 Ways to Improve Yours
They would walk into my home with great trepidation and clammy hands. They were here for their 5th Step with me, their AA sponsor. ...more
conscious business ,mindset &thought leadership
April 20, 2022•14 min read
Podcast: Jeremy Zimmerman, Branding with Purpose
"Polish may attract attention, but principle is the thing that wins trust with your prospects and clients." ...more
conscious business ,thought leadership Podcast &storytelling
April 06, 2022•2 min read
5 Website Metrics to Measure your Customer Journey
I see it all the time. Marketers throwing money at the wrong place at the wrong time. ...more
brand strategy ,digital marketing &website design
March 23, 2022•10 min read
Podcast: Jacqueline Morasco, Tiny Rituals to Create a Life of Ease & Flow
"The integration of tiny rituals is by far the most effective & enjoyable way to create lasting transformation and change." ...more
conscious business ,thought leadership Podcast &storytelling
March 14, 2022•1 min read
Podcast: Ana Laskey, Insights-Driven Research Gets Results
“If you don't want to get on the rocket ship, you are welcome to stay on earth.” ...more
conscious business ,thought leadership &storytelling
March 03, 2022•1 min read
7 Steps To Creating A Marketing Strategy You Can Love
You’re not closing sales and revenue is down. But it’s the lost opportunities that are causing the most anxiety as you watch doors close, and prospects choose a competitor instead of you. ...more
brand strategy ,digital marketing &Power positioning
March 02, 2022•14 min read
Full Brand Strategy + Website: How It Works & How Much to Budget?
Whether you’re just starting out or deciding to rebrand, figuring out how to brand your website is a difficult process. Once committed, going about it in the right way, in the right order, will determ... ...more
brand strategy ,digital marketing &website design
February 10, 2022•11 min read
Podcast: Kathy Magnusson, Strength-Based Learning for Our Children
"Our children need more self-awareness, self-regulation and relationship skills, but we, as adults, need this too." - Kathy Magnusson, WildewoodLearning.com ...more
conscious business ,thought leadership Podcast &storytelling
January 31, 2022•2 min read
Tell a Better Brand Story
Everyone has a story that is worth sharing. But how do we tell it? And what belongs in our business? ...more
brand identity ,sales &Resonance
January 27, 2022•10 min read
Podcast: Amanda Graham, The Power of Mindfulness to Radically Change Your Life
“When we learn to be mindful as we move through life, we can handle any uncertainty.” - Amanda Graham, UnbridledWayForward.com ...more
thought leadership ,Podcast &storytelling
January 19, 2022•1 min read
5 Mistakes Businesses Make that Cost Them Tons of Money
Marketers and marketing teams have always faced a lot of pressure when it comes to driving revenue & job performance. Not much has changed in the decades, where companies still are concerned with reve... ...more
brand messaging ,brand strategy website design &storytelling
January 12, 2022•12 min read
Podcast: Dannielle Bryan, Live the Life Your Soul is Craving
"People who are looking for a deeper connection are the ones that find me." - Dannielle Bryan, ShamanicTwist.com ...more
thought leadership ,Podcast &storytelling
January 05, 2022•1 min read
She Left This World Wrapped in Love & Light
Dr. Rachel left this world to go to "the most beautiful place she had ever seen' - she said of her latest meditations before she passed away in 2019. ...more
mindset ,storytelling
December 23, 2021•2 min read
Podcast: Alycia Huston, Neuroscience to Build Thriving Company Cultures
"If you don't create the culture, it will be created whether or not you're involved." - Alycia Huston ...more
thought leadership ,Podcast &storytelling
December 01, 2021•1 min read
Podcast: Ben Levy, A Better Way to Pitch Your Idea
It's not the best idea that wins. It's the most persuasive.” - Ben Levy LISTEN ON YOUTUBE NOW! ...more
thought leadership ,Podcast &storytelling
November 14, 2021•1 min read
They Really Don't Care about You
Here’s the truth: 82% of first-time visitors to your website take no action. Why is that? Because they are there for one reason, and one reason only - to see if you can help them solve their problem. ...more
soul story brand ,customer journey &website design
November 10, 2021•9 min read
5 Ways to Make Your Business Stand Out in a Noisy Marketplace
Recently I was honored to attend a webinar interview with Seth Godin. If you don’t know who he is, then go check him out. He’s basically the Godfather of Modern Marketing! ...more
conscious business ,brand strategy
November 03, 2021•8 min read
Podcast: Ed Bilat, Mental Fitness for Sales
"Most people don't actually know this about me... but I don't like sales. In my 27 years of doing sales, the idea that you need to push and hard close somebody never resonated with me." - Ed Bilat ...more
thought leadership ,Podcast storytelling &sales
October 29, 2021•1 min read
Podcast: Wendy Burge, The Emotionally Intelligent Business
"They don't really understand how to transform the experience from a cold transaction into a transformative long-term relationship and that's where people mess up marketing." - Wendy Burge ...more
conscious business ,thought leadership &Podcast
October 29, 2021•1 min read
Podcast: Elatia Abate, The Future of Now
"When we make burned out, unengaged teams finish through force, we lose out on an opportunity to actually produce much more interesting and positive outcomes." - Elatia Abate ...more
conscious business ,thought leadership &Podcast
October 29, 2021•1 min read
Podcast: Lynn Thomas, Innovations in Mental Health Wellness
"When we feel safe, we can be vulnerable and look at our stories of our life without judgement. When our stories change, we can change." - Lynn Thomas ...more
thought leadership ,Podcast &storytelling
October 29, 2021•1 min read
7 Powerful Places to Use Your Brand Message
The importance of brand messaging is lost on most people in business. This isn't an assumption. I hear it all the time. "Can you make me a logo?" Or worse..."Can you fix my website?" ...more
brand strategy ,customer journey &digital marketing
October 19, 2021•10 min read
Embrace Your Weird & Make Them Take Notice
It's time for all of us to embrace our weird! Why? Because that is the very thing that will make you stand out in a noisy marketplace! ...more
brand strategy ,thought leadership &Power positioning
October 14, 2021•3 min read
3 Keys to Discovering the Heart of Your Brand
Jen came to me exasperated. She was living a slow demise in a cubicle selling affiliate marketing after having an exceptional career as a World X Games Champion Halfpipe Skier. ...more
digital marketing
October 06, 2021•6 min read
You are not the hero...
A BIG mistake that companies make is positioning themselves to be the hero. You have all this training, you have all these skills. You've helped so many people! But here's the thing... ...more
customer journey
September 29, 2021•2 min read
Is your attention span shorter than a goldfish's?
I don't know how they figured this out - or if it's even true - but the point is, in our fast-moving world, our attention spans are short. We're constantly being bombarded by another text, another per... ...more
brand identity ,mindset
September 29, 2021•2 min read
We Are All Leaders
It's called Business Leaders with Soul and it's dedicated to showcasing the innovators of our times, those who are transforming this new age of conscious business. ...more
conscious business ,thought leadership &Podcast
September 29, 2021•2 min read
It Takes Gumption
Lately I’ve been hitting a growth edge 😳 With all the chaos and disruption, we can’t look to the past for solutions. We are moving into the new age of conscious business, and all of us are needed -... ...more
conscious business ,mindset
September 29, 2021•2 min read
Your Reputation is on the Line
Studies show people make a judgement call on you in 1/10th of a second! Isn't this something we all know as we hit Send or publish a large broadcast or our website? I cringe wondering... ...more
brand strategy
September 29, 2021•2 min read
You've Got 6 Seconds to Get Their Attention
Is your website easily scannable? Because in 6 seconds you need to answer these three questions for your visitor: Who are you? What are you selling? What’s the next step? ...more
brand strategy ,customer journey &sales
September 29, 2021•3 min read
What The Hell Is Branding Anyway?
Building trust is key to a successful business because people buy from those they trust. So, what is branding anyway? ...more
brand messaging ,brand strategy
July 21, 2020•3 min read
Commit to Honoring Yourself
I remember going through Danielle Bryan's year-long medicine wheel program. We study the four directions of the Incan and Shamanic tradition, meeting four times a year and doing follow-up assignments ... ...more
soul story brand ,brand messaging
July 17, 2020•1 min read
The Key to An Authentic Brand
Let me ask you something... do you know why having an authentic brand is important? Because it all comes down to happiness. If we're not in alignment with what we're doing, it doesn't bring us joy. ... ...more
conscious business ,sales
June 26, 2020•3 min read
3 Steps to A Clear Powerful Brand
Designing a business brand is so much more than a simple company logo.
Create a wonderful brand image, and people are going to talk about it.
Let's give them something to talk about.
Step 1: Brand Story & Marketing Playbook
This is the critical first step, and the one many skip.
Your brand story is an emotional-based narrative that tells the story of
how your service solves a problem for your ideal client.
Your marketing plan is second part of a strong brand foundation.
You and your team broadcast clear, consistent marketing content,
all from your brand story and marketing content library.
Step 3: Build Your Website
Marketing websites that are stunning, distinct and drive revenue.
My expert digital marketing team is strategic, smart, data-driven. We take it off your plate, so you can get back to what you do best.
Strategy-First Marketing Services
Website Development
Copywriting
SEO
Google My Business
Email Marketing
Lead Generation
Graphics Design
Social Media Management
EDDM
Podcasting Set-Up
Podcasting Production
Video Marketing
Blogging
Youtube Optimization
Webinar Production
Virtual Assistant Services
Our Stellar Network of Professionals
Experts in their field.
After finalizing your Brand Story & Marketing Strategy, our team of experienced specialists will assist you in executing your brand's online presence by utilizing relevant innovations, AI tools, and state-of-the-art platforms tailored to your company's needs.
My trusted team is here to make you successful.
Brand Strategy is The Key
Spending money on tactics without strategy is doomed.
Because it's not in the tactics.
“Successful marketing only occurs when your message is compelling and strategic and prompts your ideal customer to take action.”
- Lee Aldridge
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