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Podcast & Blog
General


Is your attention span shorter than a goldfish's?
I don't know how they figured this out - or if it's even true - but the point is, in our fast-moving world, our attention spans are short...
2 min read


We Are All Leaders
Our podcast is launching in November! It's called Business Leaders with Soul  and it's dedicated to showcasing the innovators of our...
2 min read


What The Hell Is Branding Anyway?
Building trust is key to a successful business because people buy from those they trust. Â So, what is branding anyway? Â Branding can be...
2 min read


5 Ways to Make Your Business Stand Out in a Noisy Marketplace
Recently I was honored to attend a webinar interview with Seth Godin. If you don’t know who he is, then go check him out. He’s basically...
7 min read


You are not the hero...
... your customer is! A BIG mistake that companies make is positioning themselves to be the hero. You have all this training, you have...
2 min read


It Takes Gumption
It takes gumption to stand up for what we believe and to put ourselves out there. Lately I’ve been hitting a growth edge 😳 With all the...
2 min read


Your Reputation is on the Line
Studies show people make a judgement call on you in  1/10th of a second! Isn't this something we all know as we hit Send or publish a...
2 min read


Unlock the Power of Your Website: Is It a Sales-Generating Machine or Just an Online Brochure?
I see it all the time. Marketers throwing money at the wrong place at the wrong time. Instead of making their website high-functioning,...
8 min read


The Journey to Soul Story Creative: A Tale of Horses and Healing
Seven years ago, I embarked on a journey that would change my life in ways I never anticipated. It was a journey that led me to the heart...
8 min read


6 Ways to Navigate this Economy: Maximize Your Brand Strategy for These Times
Are you feeling the pressure of an economic downturn? Maybe you've heard the dreaded "R" word—recession—whispered in the business...
7 min read


The Importance of Authentic Branding for Small Businesses
In today's crowded market, standing out can be a significant challenge for small businesses. Authentic branding offers a powerful...
4 min read


5 Reasons Why Your Website Copy is Driving Prospects Away
Maybe you've already gone through a website redesign at some point. Actually, if you are like most clients, maybe you’ve gone through...
7 min read


Content that Converts: Leveraging Thought Leadership for B2B Success
How do you stand out in a noisy market in the age of infobesity when only one of you is there? B2B consultants, coaches, and service...
7 min read


The Key to An Authentic Brand
Let me ask you something... do you know why having an authentic brand is important? Because it all comes down to happiness. If we're not...
3 min read


Tell a Better Brand Story
Everyone has a story that is worth sharing. But how do we tell it? And what belongs in our business? There’s no denying - whether in...
8 min read


5 Do’s & Don'ts to Position Yourself As An Expert
One of my favorite marketing strategies and one of the best ways to bring in new business is to cultivate a reputation as an expert in...
8 min read


You've Got 6 Seconds to Get Their Attention
Is your website easily scannable? Because in 6 seconds you need to answer these three questions for your visitor:Â Who are you? What are...
3 min read


Commit to Honoring Yourself
I remember going through Danielle Bryan's year-long medicine wheel program. We study the four directions of the Incan and Shamanic...
2 min read


Could a Spiritual Framework for Building A Brand Be Your Answer?
There’s no denying - things are ultra intense right now . It doesn't matter who you are or what you do - if you live on this beautiful...
5 min read


Communicating Clearly in the Wild Digital World
It’s not that we don’t know who we are and what we stand for, and why they should care. That’s not the problem. The problem is we don’t...
7 min read
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